News

2025 Auction
July 14, 2025

2025 Seneca Lake Online Auction | Bid to Protect the Lake

GENEVA, N.Y. — Seneca Lake Pure Waters Association is excited to announce that its popular 2025 Online Auction is officially open for bidding! Community members, supporters, and lake lovers near and far can bid from anywhere to help protect Seneca Lake water quality and support local conservation efforts. The fully virtual auction runs now through...
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Cladophora
July 1, 2025

Understanding Cladophora: What Green Algae Means for Seneca Lake

GENEVA, N.Y. – If you’ve spent time along Seneca Lake’s shoreline during the summer, you may have noticed green, stringy algae clinging to rocks or washing up in mats along the water’s edge. This is likely Cladophora, a naturally occurring green algae that is common in clear, nutrient-rich freshwater lakes. In small amounts, Cladophora plays a helpful...
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Lake Level
June 27, 2025

Understanding Seneca Lake Water Levels

HIMORD, N.Y. – Water levels in Seneca Lake are a recurring concern for residents, boaters, farmers, and shoreline property owners. Keep reading to explore the main factors affecting the lake’s level and how rainfall, runoff, and human control interact to shape the lake’s daily and seasonal changes. The most direct and visible input is rainfall....
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Steve Bromka, Volunteer, Seneca Lake Pure Waters
June 18, 2025

Protecting Seneca Lake: Steve Bromka’s Story

GENEVA, N.Y. – Steve Bromka grew up in Ovid, where his early memories of Seneca Lake were shaped by summer swims at Willard and Sampson State Parks with his mother. Even then, he was struck by the lake’s beauty and serenity. During college, he worked as a summer hire at Sampson State Park, deepening his...
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May 30, 2025

2025 Seneca Lake Summer Guide Now Available

GENEVA, N.Y. – The 2025 edition of our Summer Guide & Business Directory is now available. This resource is designed for anyone who loves Seneca Lake—whether you’re a resident, visitor, volunteer, or business owner. Inside the guide, you’ll find: Water quality updates, including the latest on harmful algal blooms and invasive species Highlights from our...
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Seneca Lake Wine Trail
May 28, 2025

Seneca Lake Wine Trail Supports Pure Waters Association

GENEVA, N.Y. – For the second year in a row, the Seneca Lake Wine Trail (Wine Trail) has chosen Seneca Lake Pure Waters Association (Pure Waters) as the beneficiary of its Wine & Experience Auction, held March 21 to 24, 2025. A portion of the proceeds from the auction, totaling $3,645, will go directly to...
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Water Quality Symposium
May 23, 2025

Seneca Lake Water Quality Symposium Brings Community Together

GENEVA, N.Y. – Dozens of residents, researchers, and water advocates gathered on a rainy Monday in Geneva for the annual Seneca Lake Water Quality Symposium, hosted at Hobart and William Smith Colleges. This year marked a milestone for the event as it was held in a hybrid format for the first time, allowing both in-person...
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Hemlocks
May 4, 2025

Rose Family Foundation Funds HWA Project in Seneca Lake

Funding supports efforts to protect vital hemlock trees and preserve water quality in the Seneca Lake watershed GENEVA, N.Y. – Seneca Lake Pure Waters Association is thrilled to announce that the Rose Family Foundation is providing over $50,000 in funding to support the Hemlock Woolly Adelgid (HWA) assessment project. This important milestone allows Pure Waters to map,...
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May 4, 2025

Seneca Lake Pure Waters Launches Store for Lake Protection

Geneva, NY — Seneca Lake Pure Waters Association (Pure Waters) is excited to announce the launch of its brand-new online store! Now open, the store features a variety of merchandise that lets you show your love for Seneca Lake while directly supporting efforts to protect its natural beauty and health. From apparel and eco-friendly totes...
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volunteer
April 22, 2025

Be a Steward of Seneca Lake – Join Our Volunteer Team!

Whether you’re a future lake steward like the two boys, or a fourth-generation Seneca Laker who’s spent a lifetime on the water, your help matters. From checking water clarity to planning events, there’s a role for everyone in keeping Seneca Lake clean, healthy, and thriving. As we prepare for a busy 2025 summer season, we’re...
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